Design dynamic AI workflows to drive change at scale

Opera is a user-friendly, orchestration engine that puts the power of AI in your hands to fine-tune models, deploy AI workflows, and automate processes, turning insights into action across your customer experience.

Operationalize AI to drive powerful business outcomes

Recognize key moments when it matters

Create AI models that identify nuanced scenarios and behaviors across your customer conversations. With human-in-the-loop training, Opera can detect the moments that trigger AI workflows with unmatched precision and accuracy.

Drive better outcomes with bespoke AI workflows

Opera lets you decide when to deliver real-time guidance to agents, track and evaluate performance, and automate processes. Tailor and deploy AI that moves the metrics that matter most to your business.

Test, benchmark, and deploy with confidence

Opera is designed to help you operationalize AI quickly while minimizing risk. Cresta automatically checks workflow performance, offers actionable suggestions for improvement, and displays simulated outcomes based on historical conversations.

AI Workflows for Healthcare
See how Cresta customers use AI-driven workflows to help agents navigate a conversation with confidence, ensuring every compliance requirement when a Medicare-eligible member calls to explore plan options.
AI Workflows for Travel
See how Cresta customers use AI-driven workflows to help agents address an immediate concern, anticipate a customer's needs and proactively elevate a customer's experience when a flight is delayed.
AI Workflows for Debt Collections
See how an AI-driven workflow surfaces a real-time behavioral checklist for an agent, highlighting key behaviors proven to increase collections, such as payment negotiation.
AI Workflows for Retail
See how Cresta customers use AI-driven workflows to help agents recognize fraud and reduce risk when customers make return attempts, triggering automated alerts and guiding agents through the right screening process in real-time.
AI Workflows for Financial Services
See how Cresta customers use AI-driven workflows to improve compliance and reduce risk when customers report fraud or identity theft, triggering automated escalations and guiding agents through the right process in real-time.
AI Workflows for Telecommunications
See how Cresta customers use AI-driven workflows to improve compliance and stay on-message when an upsell opportunity is identified by proactively prompting the agent and using customer-tailored, behavior-driven guidance.
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Discover how to leverage Opera to build AI-driven workflows that streamline automation across your contact center.