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    We’re Going Global! Cresta Expands to APAC and EMEA

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We’re Going Global! Cresta Expands to APAC and EMEA

We’ve got exciting news to share — Cresta is going global!

Today, we’re thrilled to announce our expansion into the Asia-Pacific (APAC) and Europe, Middle East, and Africa (EMEA) regions. That means more organizations around the world can now tap into Cresta’s powerful AI platform to create smarter, faster, and more personalized customer experiences.

Why now? Because the need for intelligent, real-time customer support isn’t just local—it’s universal. As businesses navigate increasingly complex customer demands, regional preferences, and compliance requirements, they need a contact center solution that can actually keep up. That’s where Cresta shines.

Real Results, Real Fast

Our AI-powered platform has already helped global customers:

  • Increase revenue by 20%
  • Expand manager span of control by 40%
  • Improve customer save rates by 56%​

And now, organizations across APAC and EMEA are joining in:

  • A top retailer in APAC is using Cresta to handle live support in local languages—cutting down wait times and improving first-call resolution.
  • An airline in EMEA is personalizing conversations with frequent flyers, turning simple chats into upsell opportunities.

Meet Our APAC Leader

To lead this exciting next chapter, we’ve welcomed Andrew Cannington as our new General Manager of APAC. Based in Melbourne (where we’ve just opened a brand-new office!), Andrew brings decades of experience helping businesses elevate customer engagement across the region.

His mission? Help companies move beyond the AI hype and actually implement solutions that work. “Cresta delivers on that promise,” he said. We couldn’t agree more.

(Oh, and stay tuned—our London office is opening later this year too.)

What’s Next?

This expansion comes fresh off our $125M Series D funding round, and we’re putting that energy straight into building the next generation of AI agents—and bringing them to businesses everywhere​.

We believe great conversations create great companies. And with this global momentum, we’re just getting started.

Curious how Cresta could work for your business? Book a demo today.

Author:

Russell Banzon

April 23, 2025

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