CX Leaders: Trends & CX Insights Report

The CX Leaders — Trends & Insights: 2021 Corporate Edition report is designed to provide a wide-lens view of the customer experience industry, touching on many topics, including consumer preferences, CX strategies, customer experience insights, best practices, and more.
Results are further enhanced by Practitioner Perspectives, snapshot commentaries from CX leaders who are today driving CX excellence across various industries. Unique to this edition is the Consumer Comparison section. This section provides several select findings that allow the reader to compare and contrast results from the Consumer and Corporate editions, providing a unique insight into sometimes differing perspectives.
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Alaska Airlines + Cresta: Service at a New Altitude
Learn how Alaska Airlines uses Cresta to understand why guests are contacting them in real time, equip agents with just-in-time knowledge, and reduce friction across the travel experience,all while delivering fast, caring service at scale.

Propel Holdings transforms customer experience with Cresta’s AI platform
As this fast-growing fintech scales, Propel turned to Cresta to handle rising service volume, improve efficiency, and keep people at the center of every interaction.

The Untapped Power of Conversations: Turning Hidden Insights into Enterprise Impact
United Airlines has built a powerful insights-to-action engine that extends well beyond the contact center. Learn how the airline leverages conversation insights to drive real-time event and policy response, identify data-driven changes to key products and policies, and optimize core digital experiences.