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Presentamos la nueva generación de Cresta Insights: un sistema completo para que las empresas entiendan su CX
Descubra cómo los últimos avances de Cresta Insights combinan un Topic Discovery más sólido, la detección de tendencias en tiempo real y un AI Analyst más autónomo para pasar antes de las señales del cliente a la acción.
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Best practices for mastering generative AI in financial services
Learn best practices for assessing and implementing generative AI in financial services.

What is automated quality management? - And why is it integral to transforming contact center operations?
Learn about how leading companies are deploying automated quality management in their contact centers to drive transformation.
3 key considerations for successfully deploying AI for customer care
Learn three key considerations any organization should reflect on before deploying AI for customer care in a successful way

Cresta wins the 2024 Business Intelligence Group AI Excellence Award
Learn why Cresta is recognized by Business Intelligence Group for delivering innovative knowledge management solutions to its customers

How Brinks saves time, cuts costs, and drives improvement with Cresta
Learn how Brinks Home partnered with Cresta's real-time generative AI platform to save time, streamline workflows, and cut costs.

The intersection of generative AI and big data: A turning point for financial services
Learn how the relationship between generative AI and big data is poised to transform the way financial institutions operate, interact with customers, and drive growth

Cresta named ‘Rising Star Organization’ by CX Awards
Read on to learn why Cresta has been recognized as a 'Rising Star Organization' by the 2024 CX Awards, which recognizes CX tech innovation.

How Vivint transformed contact center performance management and QA with Cresta
Learn how Vivint has transformed performance management and QA, powered by Cresta's real-time generative AI.

Streamlining front-end development: Insights from Cresta’s tech stack
Take a close look at Cresta’s front-end (FE) architecture: how the main FE repository is structured, our build and deployment processes, and our approach to code generation.

Cresta named Five9 VoiceStream Innovation Partner of the Year Award for second consecutive year
Learn why Cresta has been awarded Five9's VoiceStream Innovation Partner of the Year for the second year in a row, and what our winning partnership looks like for joint customers.

Responsible AI: Cresta’s approach
Read on for an introduction to Cresta's approach to responsible AI, and the four key pillars underpinning our process.

Generative AI’s role in the rapid advancement of CX
To clarify the value of generative AI in improving customer experience, Metrigy Research explored Generative AI’s Role in Rapid Advancement of CX in a recent whitepaper. We’ll highlight some of the report’s key insights to support your CX journey.

Build vs. Buy: Pros and cons of building your own generative AI solution
Is it better to build your own generative AI solution or to partner with an AI provider? Let's explore both sides of the debate to clarify the best path forward.

AI predictions for 2024 and what it means for your business
To help cut through the AI hype, call out common misconceptions, and offer predictions for AI in 2024, Cresta recently co-hosted a discussion with Opus Research, bringing together perspectives from leading industry experts on what lies ahead.

Reimagine coaching and QA with Cresta’s cutting-edge AI
There’s a particularly compelling opportunity to fundamentally reimagine coaching and QA functions using generative AI. Learn how Vivint, a leading provider of home security systems, has evolved in these areas thanks to Cresta.

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