Smart Contact Centers
To measure the success of the contact center and uncover the need for “smarter” technology, CCW Digital conducted a survey in September 2022. The inquiry collected data from leaders responsible for contact center, customer service, customer experience, operations, and marketing strategy in organizations of all sizes from most industries.Topics include:
- A sobering look at whether contact centers support personalized, omnichannel experiences
- Details on how contact center solutions are actually hurting agent performance and happiness
- Missed opportunities to transform the contact center with AI
- Insight into how leaders can evolve to better support today’s customers and agents
- Top priorities when rethinking your contact center platform
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Building Signal: Inside Cresta’s AI Concierge
Go behind the scenes on how Signal came to life. From seamless chat-to-voice experiences to real-time guidance, transparency, and action, Signal showcases what’s possible when AI is designed to understand, assist, and adapt.
What CX Orgs Must Get Right in 2026: Building a Human + AI Workforce
Tune into this fireside chat to hear no-hype predictions on how humans and AI agents will work together in CX — and what organizations must do now to prepare.
Alaska Airlines + Cresta: Service at a New Altitude
Learn how Alaska Airlines uses Cresta to understand why guests are contacting them in real time, equip agents with just-in-time knowledge, and reduce friction across the travel experience,all while delivering fast, caring service at scale.