Blog
Presentamos la nueva generación de Cresta Insights: un sistema completo para que las empresas entiendan su CX
Descubra cómo los últimos avances de Cresta Insights combinan un Topic Discovery más sólido, la detección de tendencias en tiempo real y un AI Analyst más autónomo para pasar antes de las señales del cliente a la acción.
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Cresta’s AI Agent is Omnichannel: Seamless Conversations, Anytime, Anywhere
Cresta AI Agent introduces omnichannel capabilities across voice and digital, enabling unmatched continuity and customer experience.

Cresta Named a Leader and “…a Force To Be Reckoned With” in The Forrester Wave™: Conversation Intelligence Solutions for Contact Centers, Q2 2025
We are thrilled to announce that Cresta has been named a Leader in The Forrester Wave™: Conversation Intelligence Solutions for Contact Centers, Q2 2025. The report evaluated “the 10 providers that matter most and how they stack up” across 29 different criteria.

Why Speech to Text Is the Hidden Engine Behind Contact Center AI Performance
In this guest post from Deepgram, learn about why speech to text is critical to the success of implementing AI in the contact center.

Why AI is the Missing Link in Contact Center Quality Management & Compliance
Learn why AI is essential to contact center quality management and compliance initiatives to safeguard customer trust & drive efficiency.

Optimum Partners with Cresta to Drive AI-Powered Sales Conversions and Revenue Growth
Learn why Optimum chose Cresta to drive their AI-powered sales, transforming their business and the customer experience.

Introducing Conversation Intelligence for AI Agents
Cresta launches Conversation Intelligence for AI Agent, allowing businesses to manage, understand, and continuously optimize AI Agents alongside human agents—on the same criteria, with the same AI-driven insight tools.

We’re Going Global! Cresta Expands to APAC and EMEA
Learn about how Cresta is expanding globally into APAC and EMEA, with an office in Melbourne and another coming soon in London.

Cresta Crew: Stacy Osorio, Director of Customer Success
Meet Stacy Osorio, Director of Customer Success at Cresta, and passionate about helping our customers with their AI journey

Why Transcription Performance Is Holding Back Your AI Strategy
In the latest installment of Cresta IQ, we explore how the accuracy and latency of transcription impacts downstream AI performance.

Cresta Is Now on Google Cloud Marketplace – Making AI for Contact Centers Easier Than Ever
Cresta is now available on the Google Cloud Marketplace with deployment on Google Cloud Platform - learn what this means for contact centers.

Why AI-Driven Coaching is the Secret to Higher Contact Center Retention & Engagement
In this blog, we explore how coaching combats contact centers’ retention problem, the key differentiators of AI-driven coaching, and the resulting business impact.

Leadership Spotlight: Meet Andrew Cannington, Cresta’s New GM in APAC
Meet Andrew Carrington, Cresta's new GM of APAC, as he gives insight into his plans to expand our global footprint and help more businesses unlock the full potential of AI-powered customer experience.

Build vs. Buy: How Cresta Engineered Its Own Customer Data Access Solution
Build vs. Buy: Which is the right choice for access management? Learn why Cresta's security team chose to build a custom customer data access solution instead of relying on third-party vendors.

Our Own Zero to One: Lessons Learned in Building The Brinks Home AI Agent
Hear from Phil Kolterman, CIO of Brinks Home, on his experience deploying an AI agent with his team and their many learnings along the way.

Understanding Cresta’s Voice Platform - ML Services, Inference Graphs, and Real-Time Intelligence
Learn more about Cresta's voice platform's machine learning (ML) stack, exploring how inference graphs orchestrate model workflows, how customer-specific policies influence ML processing, and how Cresta delivers actionable insights in real-time.

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