Media Coverage

SalesTechStar Interview With Scott Kolman, CMO At Cresta

Contact centers were primarily used to drive customer support goals but recent years have seen businesses using contact centers to impact actual sales journeys: Scott Kolman, CMO At Cresta comments on these changes.

CNBC – Squawk on the Street

Aired on June 2, 2023 - Cresta CEO Ping Wu: "Our goal is not to replace agents our goal is to make them better at their jobs and more efficient and more productive."

New Research Unveils Promising Sales Growth Potential in Contact Centers

To better understand operational shifts and determine how they affect customer service and sales teams across industries, Cresta commissioned a survey of 300 sales and service-to-sales leaders who run revenue-generating contact centers at large enterprises.

Cresta Selects AI Heavyweight as New CEO

Cresta has appointed the former Google AI executive Ping Wu as its new CEO.

Embedding AI: The Questions Every CEO is Asking

As AI continues to revolutionize industries, CEOs are discussing how to integrate this new superpower. They are also considering important questions around data privacy, competition, cost, accuracy, and speed.


The ABCs of Contact Centers: The Tech Driving Modern Customer Experience

Generative AI technology in contact centers is changing the customer experience for good and companies are reaping the benefits.


The Race to Build a ChatGPT-Powered Search Engine

Greylock Partners General Partner Saam Motamedi joins Ed Ludlow to discuss how likely Microsoft's AI-powered Bing search engine is to take over Google. Plus, his thoughts on AI investing trends and the state of the VC ecosystem. (Source: Bloomberg)


A Look Ahead at CRM in 2023

CRM industry insiders see plenty of opportunity for savvy operators.


Channel Futures’ 2023 UCaaS Outlook: The Year of Democratization

AI and Customer Experience (CX) Will Become More Interconnected


23 AI predictions for the enterprise in 2023

In honor of 2023, these are 23 top AI and ML predictions experts think will be spot-on for the coming year.


AI Brings Holiday Joy to the Retail Contact Center

Outlining the challenges facing retail contact centers in the holidays, and how technology is helping to navigate them


How Contact Center AI Helps Create More Efficient Agents and More Satisfied Customers

CEO & Founder, Zayd Enam, discusses contact center AI and the value it brings to the hospitality industry.


How A.I.-Powered Voices Could Transform Customer Service

Inc. cited Cresta’s data on contact center turnover and highlighted the positive impact of conversational AI on customer experience.


Cresta Co-founder and CEO Zayd Enam on Using AI to Empower People to be More Productive

CEO & Founder, Zayd Enam, sat down with Ishani Ummat from Madrona Ventures to discuss the innovative work happening at Cresta.


Cresta brings more AI-powered insights and chatbots to the contact center

Cresta announces additional AI-driven tools to enable smarter business insights and better outcomes.


No Room for Lazy AI in Contact Centers, Says Cresta CEO

Zayd Enam and Moshe Beauford discuss “Lazy AI” and how artificial intelligence can enhance the bottom line and increase agent productivity.


10 new AI unicorns flying high in 2022

Cresta has been included as one of Venture Beats 10 unicorns “flying high” in 2022.


Where Does AI Go Next?

Asheem Chandna & Saam Motamedi, Partners at Greylock, discuss the immediate implications of AI for sales and customer service centers.