Historically, delivering better customer experiences and reducing costs in the contact center have been viewed as conflicting goals. At best, leaders have hoped to maintain customer satisfaction as they apply automation to reduce costs, or vice versa. Now, with the advent of generative AI, this paradigm has shifted.
Watch a data-driven conversation with guest speaker Christina McAllister, Senior Analyst at Forrester Research. We’ll explore how human-in-the-loop AI in the contact center can be used to unlock the full potential of every agent, with wide-ranging benefits to both CX and operational efficiency.
In this webinar, you’ll learn how to:
See how Cresta customers use AI-driven workflows to help agents navigate a conversation with confidence, ensuring every compliance requirement when a Medicare-eligible member calls to explore plan options.
See how Cresta customers use AI-driven workflows to help agents address an immediate concern, anticipate a customer's needs and proactively elevate a customer's experience when a flight is delayed.
Join Cassie Kozyrkov, Google’s former Chief Decision Scientist, and Cresta for a candid conversation on what it takes to build AI that’s trusted, helpful, and enterprise-ready.