Cresta was named a Leader in The Forrester Wave: Conversation Intelligence in the Contact Center, Q2 2025 – Access the report!

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    Cresta Named a Leader and “…a Force To Be Reckoned With” in The Forrester Wave™: Conversation Intelligence Solutions for Contact Centers, Q2 2025

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Fast Cars & AI Stars: Inside Cresta’s Action-Packed CCW Las Vegas!

Last week, a crew of Crestans landed in Las Vegas for Customer Contact Week (CCW) and hit the Strip running. Over three energizing days we:

  • Packed our exhibit with guests eager to experience our exclusive AI Agent phone booths that drew nonstop lines 📞
  • Joined our valued customers Brinks Home and United Airlines for insightful conversations spotlighting real-world wins 🤝
  • Capped opening night by racing Ferraris, Corvettes, and Lamborghinis with customers and industry leaders at SpeedVegas 🏁

Talk about an adrenaline-charged kickoff!

Our booth was shoulder-to-shoulder as attendees discovered how AI is transforming customer experience. Testing our AI Agent inside the immersive Cresta phone booths kept our team and our booth visitors buzzing from start to finish.

Inside the experience, guests chatted with the “Cresta Travels” AI Agent, received a personalized dream vacation recommendation, and walked away with an SMS itinerary.

On Wednesday we joined our customers for two standout discussions:

Session 1 | Brinks Home 🛡️

Phil Kolterman (CIO) and Veronica Moturi (SVP, Customer Experience) sat down with Nicole Kyle (Head Analyst, CMP) and Alex Cramer (CRO, Cresta) to explore a future where AI agents collaborate with humans.

They showed how deploying Cresta AI Agent is moving the needle beyond deflection to measurable business outcomes.

Session 2 | United Airlines ✈️

Brandy Maxwell (Sr. Manager, Ops Enablement & Customer Insights) joined Devon Mychal (VP, Product Marketing, Cresta) for a fireside chat on turning Insights to Action with Cresta Insights and AI Analyst.

With real-time customer understanding, United is responding faster and smarter, taking CX to new heights.

It was a whirlwind week and the momentum is just beginning. If you aren’t already, follow us on LinkedIn and X so you never miss our next stop!

 

Author:

Lindsay Shelby

June 20, 2025

100 South Murphy Ave Ste 300
Sunnyvale, California 94086

Karl-Liebknecht-Str. 29A
10178 Berlin, Germany

100 King Street West
1 First Canadian Place, Suite 6200
Toronto ON M5X 1E8

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