Building great, production-ready AI agents for customer experience requires developers to understand two things: what makes an agent effective in real customer conversations, and how the particular business works. Developing that understanding takes time, experimentation, and a grasp of company policies, systems, and customer needs.
Cresta Conductor helps developers shorten that learning curve by bringing together Cresta’s years of experience engineering AI agents with business-specific context, guiding developers as they build, test, and refine agents for their customers. Conductor cuts initial deployment time roughly in half, giving the team back time and resources.
A new feature in Anthropic’s How startups build with Claude series goes behind the scenes of our collaboration and how we’re making building, testing, and deploying AI agents for customer experience both faster and easier.
Cresta’s Expertise, Democratized
Building effective AI agents requires a nuanced understanding of your customer conversations, business policies, and exceptions that make real interactions with a particular business complicated.
Cresta has spent years developing deep expertise, and now, Conductor scales hard-won techniques, putting that know-how into the hands of our customers.
Describe what you need in natural language, and Conductor will draw on your business context to help plan, build, and refine your agent, with human-in-the-loop review of each step before changes go live. Built on the Claude Agent SDK, Conductor elevates the development process into a guided, self-service experience.
Such ease of use opens the door for the people closest to your customers and operations to take a more active role in building AI agents, while also helping experienced builders move faster. More teams can pursue more use cases, and keep improving as the business changes.
One of our Fortune 500 energy and utilities customers described what that means for their team:
“What we value about Conductor is how much Cresta’s engineering experience comes across in how it guides our team. Conductor helps us ask better questions while we build. We already work with Cresta to automate more than 3 million conversation minutes per year, and there’s a big opportunity to further expand that roadmap. For the next 10 million minutes of interacting with our customers, we are more confident.”
Go Behind the Build with Anthropic
Anthropic’s feature explores the engineering behind that experience: how our team built Conductor, how we evaluate its work, and what we’ve learned about developing agents that in turn build other agents.
For us, the opportunity is to make the expertise required to deploy great AI agents accessible to many more teams. Conductor is a step toward that future, and we’re excited to share the work behind it.
Read the full story on Anthropic’s blog!
