2024: The Year of Ubiquitous Enterprise AI
Dive into the intricate world of Enterprise AI through Opus Research's latest white paper, "2024: The Year of Ubiquitous Enterprise AI." This journey invites you to unravel the complexities and challenges that define the practical application of AI in the year ahead. The white paper acts as your guide, offering genuine insights into the dynamic evolution of AI, the organic strategies enterprises adopt in deploying AI, the pursuit of responsible AI practices, and the human-centric approach to managing change amidst technological disruption. Opus Research's comprehensive analysis promises an enlightening exploration into the unfolding landscape of Enterprise AI.
- Organic Enterprise Deployments: Witness how enterprises are integrating AI without rigid business cases, responding organically to stay competitive. Opus Research foresees a surge in domain-specific language models (DSLMs) catering to industry nuances.
- Empowering Data Ownership: In 2024, companies are taking control, learning to "Be Your Own LLM" or "Bring Your Own LLM," using personalized language models to enhance responses with industry-specific, product-specific, or customer-specific data.
- Ethical AI Practices: Delve into the challenges of addressing bias and responsible AI, crucial in highly regulated industries. Opus Research explores how enterprises navigate the ethical dimensions of AI, prioritizing compliance and user trust.
- Human-Centric Change Management: Navigate the challenges of change management in the AI era. Understand how AI reshapes customer experience, agent workflows, and enterprise procedures, recognizing the pivotal role humans play in defining the pace of adoption.
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Opening Keynote: AI and the Future of the Customer Experience
Changing technology and customer needs are reshaping the contact center more rapidly than ever before, and businesses that don’t ride the wave risk being flattened by it. In the opening keynote, Ping Wu, CEO of Cresta, will share what the coming years will look like as the customer experience fundamentally transforms. Join us for a look into the future as we unveil new advancements from Cresta to power your success now and for years to come.

Turning Enterprise AI into Measurable ROI
MIT reports that 95% of enterprise AI pilots fail. What sets the 5% apart? Join Bob Victor, SVP of Consumer Solutions at Comcast Business, Edmond Mackey, Chief Strategy Officer at Aptive, and Robin Gareiss, CEO of Metrigy Research, for a discussion on how to identify high-value opportunities, build compelling business cases, and deliver ROI from AI transformation initiatives.

AI Agents in Action: Lessons from the Front Lines
AI agents are delivering remarkable customer experiences at a fraction of the cost. But what does it take to deploy them successfully? Which use cases are proving most effective? And how do you manage a hybrid workforce of humans and AI? Get answers straight from the source in this panel featuring Kevin Dillman, Senior Director of Central Reservations at Xanterra Travel Collection and Colin Taylor, Senior Director of Shared Services at Propel Holdings.