For years, AI voice agents have overpromised and underdelivered. Robotic interactions, frustrating dead-ends, and “Sorry, I didn’t get that” loops left customers longing for a human rep. But something has changed.
AI agents are no longer just glorified IVRs. They’re evolving—fast. Advances in language models, real-time business logic, and adaptive learning mean AI agents can now handle complex conversations with nuance, accuracy, and even a little charm.
So, what does this shift mean for you?
In this session, we’ll break down:
The only question is: Will you be on the cutting edge or playing catch-up?
Go behind the scenes on how Signal came to life. From seamless chat-to-voice experiences to real-time guidance, transparency, and action, Signal showcases what’s possible when AI is designed to understand, assist, and adapt.

Tune into this fireside chat to hear no-hype predictions on how humans and AI agents will work together in CX — and what organizations must do now to prepare.
Learn how Alaska Airlines uses Cresta to understand why guests are contacting them in real time, equip agents with just-in-time knowledge, and reduce friction across the travel experience,all while delivering fast, caring service at scale.