Blog
Wave of Change: Introducing Cresta’s New Brand
The world of enterprise AI is changing fast. We’ve evolved our technology in step with those shifts, supporting customers as they make the move from assistive to autonomous systems – and our brand needed to evolve too.


How to Enhance Call Center Agent Performance in a Customer-First Era
In this blog, we dig into seven strategic approaches that leverage both advanced technology and human-centered practices to boost contact center agent performance and create a truly customer-first experience.

Optimizing Workflows for AI Maturity: Enhance Agent Experience and Drive Better Results
Learn how optimizing workflows allows contact centers to harness the full potential of AI, enhancing the agent experience.

Closing Last-Mile Quality Management Gaps: The Role of Screen Recording in Contact Centers
Contact centers handle complex customer interactions, but fragmented tools often create inefficiencies and compliance challenges. Cresta's new screen recording feature closes this gap in quality management, providing comprehensive visibility into agent interactions. From ensuring regulatory compliance to driving performance improvements, screen recording is transforming contact center operations.

7 Benefits of Call Center Quality Monitoring Software
Learn about the key benefits that come from call center quality monitoring software, including increased customer satisfaction, streamlined compliance, and cost savings.

The Future of the Contact Center: AI Predictions for 2025
Discover the top contact center and AI predictions for 2025, including hyper-personalization, real-time analytics, and advanced self-service. Learn how AI is transforming customer experience and agent workflows to meet rising expectations.

Happier Holidays: How Retail Contact Centers Can Tackle Seasonal Demands with AI
Retail contact centers are under immense pressure during the holiday season, as shoppers expect seamless and efficient support. AI-driven solutions can help tackle this demand surge by automating routine inquiries, enhancing personalization, and ensuring a smooth omnichannel experience. Learn how AI enables retail contact centers to deliver exceptional service, foster customer loyalty, and streamline operations during the busiest time of year.

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