Unlocking revenue generation in the contact center: How to turn great customer service into sales opportunities with generative AI
Recent research from Metrigy shows that 54% of companies have attached sales quotas to their service representatives - but are these agents set up for success? Is the organization ready for a service-to-sales transformation?
In this eBook, we’ll explore everything you need to know about navigating the service-to-sales journey, the benefits it brings to the contact center, and simple strategies for accelerating the shift.
We’ll also dig into the role generative AI plays in simplifying and maximizing the potential of this paradigm shift.
Topics include:
- Current market and customer trends that are impacting the way contact centers function
- Typical challenges you may run into while implementing the service-to-sales motion — and how to overcome them
- How generative AI empowers agents and managers in unique and critical ways
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The Enterprise Buyer’s Guide to AI Agents
A strategic workbook for evaluating, selecting, and deploying AI agents with confidence.

How Cresta AI Analyst helps FinServ leaders manage regulatory change
Customer experience in Financial Services is complex, to say the least. Regulations change with the stroke of a pen, and your business needs to stay compliant and keep your customers informed. This video shows how Cresta AI Analyst helps FinServ leaders keep up with this rapidly-shifting landscape.
From Metrics to Meaning: Insights from the 2025 Benchmarking Study
Join us to gain a clear view of where contact center excellence is heading, and how to position your organization at the forefront of this transformation.