Unlocking revenue generation in the contact center: How to turn great customer service into sales opportunities with generative AI
Recent research from Metrigy shows that 54% of companies have attached sales quotas to their service representatives - but are these agents set up for success? Is the organization ready for a service-to-sales transformation?
In this eBook, we’ll explore everything you need to know about navigating the service-to-sales journey, the benefits it brings to the contact center, and simple strategies for accelerating the shift.
We’ll also dig into the role generative AI plays in simplifying and maximizing the potential of this paradigm shift.
Topics include:
- Current market and customer trends that are impacting the way contact centers function
- Typical challenges you may run into while implementing the service-to-sales motion — and how to overcome them
- How generative AI empowers agents and managers in unique and critical ways
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Introducing Cresta CLI
Cresta CLI is a command-line interface for the Cresta platform. Developers and the coding agents they work with can read an AI agent's full configuration, query real production conversations, traces, and feedback, script those results into the tools their team already uses, and run tests and deploys inside their own CI/CD pipeline.
Meet Cresta: The Unified Platform for Human + AI Agents
See how leading brands are transforming customer experience and driving greater efficiency with Cresta, the unified platform for human and AI agents.
How Sunbit scaled VIP-level service to millions of customers with Cresta AI
Sunbit's contact center was growing faster than their IVR could handle. By replacing their tree-based phone system with Cresta's AI voice agent and layering in real-time agent assist and 100% QA coverage, Sunbit contained 50% of interactions autonomously, cut routing time from 90 seconds to five, and drove average handle times down 10% — while customer satisfaction went up.