Blog
Introducing Cresta’s Agent Operations Center: A Unified Command Center for Human and AI Agents
Cresta’s Agent Operations Center is the unified command hub for supervising human and AI agents in real time. Monitor live conversations, guide interactions instantly, and ensure automation delivers accurate, compliant, and on-brand experiences at scale.
ABCs of Contact Centers: The Tech Driving Modern Customer Experience
Generative AI technology in contact centers is changing the customer experience for good and companies are reaping the benefits. Read on for best practices on implementing and deploying this technology most effectively.
Report: Sales Effectiveness in Revenue-Generating Contact Centers
Cresta fielded a survey of 300 sales and service-to-sales leaders who run revenue-generating contact centers at large enterprises. Here is a sneak peek at just three of the findings from our new report.
Learn More: Cresta’s Post-Call Solution
Learn more about Cresta's Post-Call solution, which increases agent effectiveness through outcome-oriented coaching and business insights.
Cresta Leadership Update
Read on for an update from Cresta's leadership on what's to come in Cresta's bright future.
Going Deeper: How Cresta Integrates With AWS
Learn more about how Cresta integrates with AWS to improve our shared customers' experiences.
3 Ways AI Will Transform Operations Across the Enterprise
Cresta VP of Product & Engineering offers insights on the true impact that generative AI is already having on customer-related operations in McKinsey webinar.
How Will the Adoption of Generative AI Impact the Contact Center?
Cresta co-founders and CMO explore the real ways that generative AI will impact the contact center and all of the many ways contact centers stand to benefit from AI adoption in this webinar replay.
Cresta Expands Generative AI Solutions for the Contact Center
Learn about the latest solutions and enhancements to Cresta's real-time intelligence platform, powered by generative AI.
How do Americans Feel About Engaging Virtually?
Cresta conducted a survey of 2,000 U.S. adults in November 2022 to better understand how Americans feel about engaging with virtual agents, and how these opinions may differ by geography and demographics. Here are our findings.
Seven Predictions for Generative AI in the Contact Center
AI has crossed the inflection point for working with human language. The innovations around large language models has led to a Cambrian explosion of applications. We believe that, more than ever, the future contact center will be fundamentally built around AI.
4 Ways Porsche is Driving Best-in-Class Customer Experience
Let's walking through some of key takeaways on how to foster rock-solid customer care and a best-in-class quality assurance program.
Stop the Revolving Door: How to Reduce Attrition in the Contact Center
To better understand the state of agent attrition and how the agent lifecycle has evolved over the last few years, we looked at data from over 6,000 agents across nearly 4 million conversations.
Cresta’s Real-Time Intelligence: 6 Ways our Generative AI is Different
What’s behind Cresta’s all-in-one AI platform? How does it work and why is it different?
Why Personalization is Central to the Smart Contact Center
We discuss CCW's latest report on the role of personalization in customer service and revenue growth, and the need for 'smarter' tech in the contact center.
ChatGPT and Generative AI in the Enterprise
ChatGPT, a recently released Generative AI model, has taken the world by storm and sparked the interest of business executives. Its ability to generate fluent and useful text has understandably captured the attention of many leaders, across a wide variety of industries, looking to stay ahead of the curve.
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