Authored By

Devon Mychal

VP, Product Marketing
Innovacion en IA
All Topics
Experiencia del cliente
All Topics

Voice AI Agents for Customer Experience: Why Decentralized Agent Architectures Can Outperform Central Orchestrators

Central orchestrators slow down and break under pressure. This blog explores why Cresta’s decentralized AI agent architecture delivers faster, more reliable customer experiences—without the single points of failure.

Learn more
Ingeniería
All
Innovacion en IA
All Topics

More than Just a Model: How Cresta Delivers Precise, Adaptable Summaries with Ultra-Low Latency

This post breaks down how Cresta built a system, from training data to model tuning, that delivers fast, high-quality summaries tailored to the realities of contact centers.

Learn more
Ingeniería
All
Comparaciones competitivas
All Guides

Las 7 mejores alternativas y competidores de ASAPP en 2026

Si está evaluando alternativas a ASAPP, las plataformas que merecen estar en su lista corta son Cresta, Sierra, Decagon, PolyAI, Cognigy, Parloa y Replicant.

Learn more
Guía de asistencia para agentes
All Guides

El mejor software de Agent Assist: 6 plataformas en tiempo real para 2026

¿Está comparando plataformas de Agent Assist en 2026? Esta guía detallada describe las que debería considerar.

Learn more
Comparaciones competitivas
All Guides

Las mejores alternativas a Parloa en 2026

¿Está evaluando alternativas a Parloa? Compare Cresta, PolyAI, Cognigy.AI, Sierra, Decagon y ASAPP según 7 criterios importantes para los centros de contacto empresariales, incluidos la calidad de voz, la integración de humanos e IA, y la medición de resultados.

Learn more
Comparaciones competitivas
All Guides

Top 5 Ada CX Alternatives in 2026 for Enterprise CX

The 5 best Ada CX alternatives for enterprise in 2026, evaluated on voice AI, agent augmentation, and QM. Cresta, Cognigy, Kore.ai, PolyAI, Intercom Fin.

Learn more
Comparaciones competitivas
All Guides

Top 5 Fin AI Alternatives for Enterprise Contact Centers in 2026

Fin is one of the strongest AI agents in customer support. It is especially compelling for teams that want fast automated resolution across the customer journey. But it is not the right fit for every contact center, especially

Learn more
Agentes de IA y CX
All Guides

IA de centros de contacto: la guía completa para la experiencia del cliente impulsada por IA

La IA de centros de contacto es un software que analiza, automatiza y mejora las conversaciones con los clientes mediante grandes modelos de lenguaje, procesamiento del lenguaje natural y aprendizaje automático.

Learn more
Agentes de IA y CX
All Guides

Agentes de IA para la experiencia del cliente: la guía del comprador empresarial 2026 para IA lista para producción

Un agente de IA para la experiencia del cliente es un software que gestiona de forma autónoma conversaciones completas con los clientes a través de voz, chat y canales digitales mediante grandes modelos de lenguaje, resolviendo problemas de varios pasos y con múltiples intenciones de principio a fin sin intervención humana.

Learn more
Guía de asistencia para agentes
All Guides

Agent Assist: qué es, cómo funciona y cómo elegirlo

Descubra cómo funciona Agent Assist, los beneficios clave para los centros de contacto y los criterios que separan las herramientas que escalan de las que se estancan.

Learn more
Comparaciones competitivas
All Guides

9 Best Automated Call Scoring Solutions in 2026

Compare the 9 best automated call scoring and agent performance platforms for enterprise contact centers. See how each handles coverage, coaching, and outcomes.

Learn more
Comparaciones competitivas
All Guides

Cognigy frente a Cresta: comparación de IA para centros de contacto

Cognigy se centra en agentes virtuales orientados al cliente. Cresta combina agent assist, inteligencia de conversación y automatización con IA. Vea cómo se comparan para su centro de contacto.

Learn more
Análisis conversacional
All Guides

Cómo automatizar la puntuación de agentes en el centro de contacto

La gestión de calidad manual solo revisa entre el 1% y el 2% de las llamadas. Aprenda a automatizar la puntuación de agentes con IA para cubrir el 100% de las conversaciones y conectar la información con una capacitación que realmente funcione.

Learn more
Comparaciones competitivas
All Guides

Cresta vs. Sierra: An Honest Comparison for Growing Companies (2026)

Compare Sierra and Cresta across AI agent automation, quality management, coaching, and post-handoff continuity. Find the right platform for your contact center in 2026.

Learn more
Análisis conversacional
All Guides

Conversational AI for Call Scoring: Complete Guide for 2026

Learn how conversational AI call scoring replaces 1-2% sampling with 100% coverage, improving agent coaching, compliance, and contact center outcomes.

Learn more
Comparaciones competitivas
All Guides

Decagon vs Cresta: Which AI Agent Platform Fits Your Contact Center?

Compare Decagon and Cresta across automation, coaching, quality management, and enterprise governance to find the right AI agent platform.

Learn more
Comparaciones competitivas
All Guides

8 Best Kore.ai Alternatives for Contact Centers in 2026

Compare top Kore.ai alternatives, including Cresta, Decagon, and Rasa. Find the right AI agent platform for your contact center's needs.

Learn more
Rendimiento del agente
All Guides

Contact Center Coaching: The Complete Guide to Improving Agent Performance

Learn proven coaching techniques that drive agent performance, plus how AI helps scale coaching without burning out your team.

Learn more
Agentes de IA y CX
All Guides

A Guide to AI for Insurance Contact Center Agents

Learn more
Agentes de IA y CX
All Guides

How to Measure the Real ROI of AI in the Contact Center

The real ROI of AI in the contact center is the total business value it creates, the cost you save, the revenue you protect and grow, and the risk and variability you remove, minus the full cost to run it, measured against a documented baseline. It is broader than cost-cutting.

Learn more
Agentes de IA y CX
All Guides

Customer Experience Automation: A Complete Guide for 2026

How contact centers use AI automation to reduce costs, improve satisfaction, and scale operations. Covers automation types, implementation, and real results.

Learn more
Comparaciones competitivas
All Guides

6 Best Voice AI Agents for Telecom & Utility Providers

Compare 6 voice AI platforms for telecom and utility contact centers, what to prioritize in your evaluation, and where each platform's tradeoffs lie.

Learn more
Agentes de IA y CX
All Guides

Best Practices for AI to Human Agent Handoffs

Learn more
Agentes de IA y CX
All Guides

The Contact Center Compliance Guide to Regulations and Best Practices

Learn more
Análisis conversacional
All Guides

How to Improve CSAT: 6 Proven Tactics for Customer Experience

Discover 6 proven tactics to improve CSAT in your contact center, from fixing frustration drivers to building closed-loop feedback systems that drive real results.

Learn more
Comparaciones competitivas
All Guides

11 Best AI Agent Platforms for Customer Experience in 2026

Compare the best AI agent platforms for customer experience. Learn what to look for in agent architecture, guardrails, and testing.

Learn more
Análisis conversacional
All Guides

How to Improve Contact Center Efficiency in 2026

Learn proven strategies to reduce cost per contact, improve first call resolution, and boost agent performance without sacrificing customer satisfaction.

Learn more
Agentes de IA y CX
All Guides

6 Ways to Use AI for Customer Retention

Discover AI customer retention strategies that identify at-risk customers before they cancel. Includes implementation guidance and ROI measurement.

Learn more
Comparaciones competitivas
All Guides

4 Best Observe.AI Alternatives for Contact Centers in 2026

Outgrowing Observe.AI? Compare four alternatives on real-time agent guidance, AI agent automation, QM coverage, pricing, and deployment fit.

Learn more
Análisis conversacional
All Guides

Predicting Customer Satisfaction: A Guide to Predictive CSAT in 2026

Learn how to build, calibrate, and operationalize predictive CSAT with the right data sources, validation methods, and intervention workflows.

Learn more
Agentes de IA y CX
All Guides

Will AI Replace Contact Center Agents?

AI won't replace contact center agents the way headlines suggest. Learn what's really changing, the tasks AI handles, and how to help agents thrive.

Learn more
Análisis conversacional
All Guides

Call Quality Monitoring Guide for Contact Centers in 2026

Learn how to build a quality monitoring program that drives real improvement. Covers scorecards, AI vs manual monitoring, calibration, and coaching.

Learn more
Análisis conversacional
All Guides

Real-Time Sentiment Analysis for Contact Centers

Learn how real-time sentiment analysis detects customer frustration during live calls, enabling timely intervention before issues escalate.

Learn more
Análisis conversacional
All Guides

Real-Time Feedback Analytics vs Traditional Surveys: Which is Better for Customer Experience?

Compare real-time feedback analytics to traditional surveys. Learn which approach delivers better CX insights for contact centers and when to use each.

Learn more
Agentes de IA y CX
All Guides

4 Agentic AI Use Cases Producing Results in Contact Centers

Discover agentic AI use cases delivering results in contact centers. Learn which implementations succeed and how to avoid common failures.

Learn more
Agentes de IA y CX
All Guides

Conversational AI for Contact Centers: A 2026 Guide

Discover which conversational AI use cases deliver measurable ROI in contact centers, from autonomous resolution to real-time agent guidance and automated QM.

Learn more
Agentes de IA y CX
All Guides

AI Agents vs. Chatbots for Contact Centers

Learn when to use chatbots vs. AI agents in your contact center. Discover how leading organizations deploy both for better efficiency and customer experience.

Learn more
Análisis conversacional
All Guides

How to Improve First Call Resolution: Proven Techniques

Learn proven techniques to improve first call resolution in your contact center. Reduce repeat contacts, cut costs, and boost CSAT with better measurement and AI.

Learn more
Análisis conversacional
All Guides

First Call Resolution: What It Is & How to Improve It

Learn what first call resolution measures, how to calculate it accurately, and which strategies help contact centers resolve more issues on the first interaction.

Learn more
Análisis conversacional
All Guides

What is a Voice of Customer Program?

Learn what VoC programs are, why they matter, and how conversation intelligence captures insights surveys miss.

Learn more
Análisis conversacional
All Guides

Conversation Intelligence: The Complete Guide to Conversational Analytics for 2026

Conversation intelligence analyzes 100% of conversations to surface what's happening, why, and what to do. Enterprise guide for CX and contact center leaders.

Learn more
Análisis conversacional
All Guides

How to Create a Call Center Agent Performance Scorecard in 7 Steps

Build contact center scorecards that improve performance with specific criteria, calibration processes, and templates for sales teams.

Learn more
Innovacion en IA
All Topics
Experiencia del cliente
All Topics

Voice AI Agents for Customer Experience: Why Decentralized Agent Architectures Can Outperform Central Orchestrators

Central orchestrators slow down and break under pressure. This blog explores why Cresta’s decentralized AI agent architecture delivers faster, more reliable customer experiences—without the single points of failure.

Learn more
Ingeniería
All
Innovacion en IA
All Topics

More than Just a Model: How Cresta Delivers Precise, Adaptable Summaries with Ultra-Low Latency

This post breaks down how Cresta built a system, from training data to model tuning, that delivers fast, high-quality summaries tailored to the realities of contact centers.

Learn more
Ingeniería
All
Comparaciones competitivas
All Guides

Las 7 mejores alternativas y competidores de ASAPP en 2026

Si está evaluando alternativas a ASAPP, las plataformas que merecen estar en su lista corta son Cresta, Sierra, Decagon, PolyAI, Cognigy, Parloa y Replicant.

Learn more
Guía de asistencia para agentes
All Guides

El mejor software de Agent Assist: 6 plataformas en tiempo real para 2026

¿Está comparando plataformas de Agent Assist en 2026? Esta guía detallada describe las que debería considerar.

Learn more
Comparaciones competitivas
All Guides

Las mejores alternativas a Parloa en 2026

¿Está evaluando alternativas a Parloa? Compare Cresta, PolyAI, Cognigy.AI, Sierra, Decagon y ASAPP según 7 criterios importantes para los centros de contacto empresariales, incluidos la calidad de voz, la integración de humanos e IA, y la medición de resultados.

Learn more
Comparaciones competitivas
All Guides

Top 5 Ada CX Alternatives in 2026 for Enterprise CX

The 5 best Ada CX alternatives for enterprise in 2026, evaluated on voice AI, agent augmentation, and QM. Cresta, Cognigy, Kore.ai, PolyAI, Intercom Fin.

Learn more
Comparaciones competitivas
All Guides

Top 5 Fin AI Alternatives for Enterprise Contact Centers in 2026

Fin is one of the strongest AI agents in customer support. It is especially compelling for teams that want fast automated resolution across the customer journey. But it is not the right fit for every contact center, especially

Learn more
Agentes de IA y CX
All Guides

IA de centros de contacto: la guía completa para la experiencia del cliente impulsada por IA

La IA de centros de contacto es un software que analiza, automatiza y mejora las conversaciones con los clientes mediante grandes modelos de lenguaje, procesamiento del lenguaje natural y aprendizaje automático.

Learn more
Agentes de IA y CX
All Guides

Agentes de IA para la experiencia del cliente: la guía del comprador empresarial 2026 para IA lista para producción

Un agente de IA para la experiencia del cliente es un software que gestiona de forma autónoma conversaciones completas con los clientes a través de voz, chat y canales digitales mediante grandes modelos de lenguaje, resolviendo problemas de varios pasos y con múltiples intenciones de principio a fin sin intervención humana.

Learn more
Guía de asistencia para agentes
All Guides

Agent Assist: qué es, cómo funciona y cómo elegirlo

Descubra cómo funciona Agent Assist, los beneficios clave para los centros de contacto y los criterios que separan las herramientas que escalan de las que se estancan.

Learn more
Comparaciones competitivas
All Guides

9 Best Automated Call Scoring Solutions in 2026

Compare the 9 best automated call scoring and agent performance platforms for enterprise contact centers. See how each handles coverage, coaching, and outcomes.

Learn more
Comparaciones competitivas
All Guides

Cognigy frente a Cresta: comparación de IA para centros de contacto

Cognigy se centra en agentes virtuales orientados al cliente. Cresta combina agent assist, inteligencia de conversación y automatización con IA. Vea cómo se comparan para su centro de contacto.

Learn more
Análisis conversacional
All Guides

Cómo automatizar la puntuación de agentes en el centro de contacto

La gestión de calidad manual solo revisa entre el 1% y el 2% de las llamadas. Aprenda a automatizar la puntuación de agentes con IA para cubrir el 100% de las conversaciones y conectar la información con una capacitación que realmente funcione.

Learn more
Comparaciones competitivas
All Guides

Cresta vs. Sierra: An Honest Comparison for Growing Companies (2026)

Compare Sierra and Cresta across AI agent automation, quality management, coaching, and post-handoff continuity. Find the right platform for your contact center in 2026.

Learn more
Análisis conversacional
All Guides

Conversational AI for Call Scoring: Complete Guide for 2026

Learn how conversational AI call scoring replaces 1-2% sampling with 100% coverage, improving agent coaching, compliance, and contact center outcomes.

Learn more
Comparaciones competitivas
All Guides

Decagon vs Cresta: Which AI Agent Platform Fits Your Contact Center?

Compare Decagon and Cresta across automation, coaching, quality management, and enterprise governance to find the right AI agent platform.

Learn more
Comparaciones competitivas
All Guides

8 Best Kore.ai Alternatives for Contact Centers in 2026

Compare top Kore.ai alternatives, including Cresta, Decagon, and Rasa. Find the right AI agent platform for your contact center's needs.

Learn more
Rendimiento del agente
All Guides

Contact Center Coaching: The Complete Guide to Improving Agent Performance

Learn proven coaching techniques that drive agent performance, plus how AI helps scale coaching without burning out your team.

Learn more
Agentes de IA y CX
All Guides

A Guide to AI for Insurance Contact Center Agents

Learn more
Agentes de IA y CX
All Guides

How to Measure the Real ROI of AI in the Contact Center

The real ROI of AI in the contact center is the total business value it creates, the cost you save, the revenue you protect and grow, and the risk and variability you remove, minus the full cost to run it, measured against a documented baseline. It is broader than cost-cutting.

Learn more
Agentes de IA y CX
All Guides

Customer Experience Automation: A Complete Guide for 2026

How contact centers use AI automation to reduce costs, improve satisfaction, and scale operations. Covers automation types, implementation, and real results.

Learn more
Comparaciones competitivas
All Guides

6 Best Voice AI Agents for Telecom & Utility Providers

Compare 6 voice AI platforms for telecom and utility contact centers, what to prioritize in your evaluation, and where each platform's tradeoffs lie.

Learn more
Agentes de IA y CX
All Guides

Best Practices for AI to Human Agent Handoffs

Learn more
Agentes de IA y CX
All Guides

The Contact Center Compliance Guide to Regulations and Best Practices

Learn more
Análisis conversacional
All Guides

How to Improve CSAT: 6 Proven Tactics for Customer Experience

Discover 6 proven tactics to improve CSAT in your contact center, from fixing frustration drivers to building closed-loop feedback systems that drive real results.

Learn more
Comparaciones competitivas
All Guides

11 Best AI Agent Platforms for Customer Experience in 2026

Compare the best AI agent platforms for customer experience. Learn what to look for in agent architecture, guardrails, and testing.

Learn more
Análisis conversacional
All Guides

How to Improve Contact Center Efficiency in 2026

Learn proven strategies to reduce cost per contact, improve first call resolution, and boost agent performance without sacrificing customer satisfaction.

Learn more
Agentes de IA y CX
All Guides

6 Ways to Use AI for Customer Retention

Discover AI customer retention strategies that identify at-risk customers before they cancel. Includes implementation guidance and ROI measurement.

Learn more
Comparaciones competitivas
All Guides

4 Best Observe.AI Alternatives for Contact Centers in 2026

Outgrowing Observe.AI? Compare four alternatives on real-time agent guidance, AI agent automation, QM coverage, pricing, and deployment fit.

Learn more
Análisis conversacional
All Guides

Predicting Customer Satisfaction: A Guide to Predictive CSAT in 2026

Learn how to build, calibrate, and operationalize predictive CSAT with the right data sources, validation methods, and intervention workflows.

Learn more
Agentes de IA y CX
All Guides

Will AI Replace Contact Center Agents?

AI won't replace contact center agents the way headlines suggest. Learn what's really changing, the tasks AI handles, and how to help agents thrive.

Learn more
Análisis conversacional
All Guides

Call Quality Monitoring Guide for Contact Centers in 2026

Learn how to build a quality monitoring program that drives real improvement. Covers scorecards, AI vs manual monitoring, calibration, and coaching.

Learn more
Análisis conversacional
All Guides

Real-Time Sentiment Analysis for Contact Centers

Learn how real-time sentiment analysis detects customer frustration during live calls, enabling timely intervention before issues escalate.

Learn more
Análisis conversacional
All Guides

Real-Time Feedback Analytics vs Traditional Surveys: Which is Better for Customer Experience?

Compare real-time feedback analytics to traditional surveys. Learn which approach delivers better CX insights for contact centers and when to use each.

Learn more
Agentes de IA y CX
All Guides

4 Agentic AI Use Cases Producing Results in Contact Centers

Discover agentic AI use cases delivering results in contact centers. Learn which implementations succeed and how to avoid common failures.

Learn more
Agentes de IA y CX
All Guides

Conversational AI for Contact Centers: A 2026 Guide

Discover which conversational AI use cases deliver measurable ROI in contact centers, from autonomous resolution to real-time agent guidance and automated QM.

Learn more
Agentes de IA y CX
All Guides

AI Agents vs. Chatbots for Contact Centers

Learn when to use chatbots vs. AI agents in your contact center. Discover how leading organizations deploy both for better efficiency and customer experience.

Learn more
Análisis conversacional
All Guides

How to Improve First Call Resolution: Proven Techniques

Learn proven techniques to improve first call resolution in your contact center. Reduce repeat contacts, cut costs, and boost CSAT with better measurement and AI.

Learn more
Análisis conversacional
All Guides

First Call Resolution: What It Is & How to Improve It

Learn what first call resolution measures, how to calculate it accurately, and which strategies help contact centers resolve more issues on the first interaction.

Learn more
Análisis conversacional
All Guides

What is a Voice of Customer Program?

Learn what VoC programs are, why they matter, and how conversation intelligence captures insights surveys miss.

Learn more
Análisis conversacional
All Guides

Conversation Intelligence: The Complete Guide to Conversational Analytics for 2026

Conversation intelligence analyzes 100% of conversations to surface what's happening, why, and what to do. Enterprise guide for CX and contact center leaders.

Learn more
Análisis conversacional
All Guides

How to Create a Call Center Agent Performance Scorecard in 7 Steps

Build contact center scorecards that improve performance with specific criteria, calibration processes, and templates for sales teams.

Learn more