How to Capitalize on Generative AI
A guide to realizing its benefits while limiting its risks
This Harvard Business Review article draws on research comprising studies of specific generative-AI projects and broad analyses of how the technology will affect tasks and jobs throughout the economy.Questions that are addressed include:
- Is generative AI's importance overblown?
- Are its risks worth the potential rewards?
- How can companies figure out where best to apply it?
- What should their first steps be?
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The Enterprise Buyer’s Guide to AI Agents
A strategic workbook for evaluating, selecting, and deploying AI agents with confidence.
How Cresta AI Analyst helps FinServ leaders manage regulatory change
Customer experience in Financial Services is complex, to say the least. Regulations change with the stroke of a pen, and your business needs to stay compliant and keep your customers informed. This video shows how Cresta AI Analyst helps FinServ leaders keep up with this rapidly-shifting landscape.
From Metrics to Meaning: Insights from the 2025 Benchmarking Study
Join us to gain a clear view of where contact center excellence is heading, and how to position your organization at the forefront of this transformation.