Blog
Introducing Cresta’s Agent Operations Center: A Unified Command Center for Human and AI Agents
Cresta’s Agent Operations Center is the unified command hub for supervising human and AI agents in real time. Monitor live conversations, guide interactions instantly, and ensure automation delivers accurate, compliant, and on-brand experiences at scale.
Wave of Change: Introducing Cresta’s New Brand
The world of enterprise AI is changing fast. We’ve evolved our technology in step with those shifts, supporting customers as they make the move from assistive to autonomous systems – and our brand needed to evolve too.
Introducing WAVE: Cresta’s Flagship Conference for the Future of AI-Driven CX
Introducing Cresta's inaugural flagship event, WAVE, where we're bringing the brightest minds in AI and customer experience together to learn, grow, and innovate.
More Coaching Sessions May Actually Be Hurting Your Team Performance
In this latest installment of our data-backed series, Cresta IQ, we explore why more coaching sessions may actually be harming your contact center performance.
Fast Cars & AI Stars: Inside Cresta’s Action-Packed CCW Las Vegas!
Cresta brought the energy to CCW Las Vegas with packed demos, powerful customer sessions, and an unforgettable night of racing — see the highlights.
Cresta’s AI Agent is Omnichannel: Seamless Conversations, Anytime, Anywhere
Cresta AI Agent introduces omnichannel capabilities across voice and digital, enabling unmatched continuity and customer experience.
Cresta Named a Leader and “…a Force To Be Reckoned With” in The Forrester Wave™: Conversation Intelligence Solutions for Contact Centers, Q2 2025
We are thrilled to announce that Cresta has been named a Leader in The Forrester Wave™: Conversation Intelligence Solutions for Contact Centers, Q2 2025. The report evaluated “the 10 providers that matter most and how they stack up” across 29 different criteria.
Why Speech to Text Is the Hidden Engine Behind Contact Center AI Performance
In this guest post from Deepgram, learn about why speech to text is critical to the success of implementing AI in the contact center.
Why AI is the Missing Link in Contact Center Quality Management & Compliance
Learn why AI is essential to contact center quality management and compliance initiatives to safeguard customer trust & drive efficiency.
Optimum Partners with Cresta to Drive AI-Powered Sales Conversions and Revenue Growth
Learn why Optimum chose Cresta to drive their AI-powered sales, transforming their business and the customer experience.
Introducing Conversation Intelligence for AI Agents
Cresta launches Conversation Intelligence for AI Agent, allowing businesses to manage, understand, and continuously optimize AI Agents alongside human agents—on the same criteria, with the same AI-driven insight tools.
We’re Going Global! Cresta Expands to APAC and EMEA
Learn about how Cresta is expanding globally into APAC and EMEA, with an office in Melbourne and another coming soon in London.
Cresta Crew: Stacy Osorio, Director of Customer Success
Meet Stacy Osorio, Director of Customer Success at Cresta, and passionate about helping our customers with their AI journey
Why Transcription Performance Is Holding Back Your AI Strategy
In the latest installment of Cresta IQ, we explore how the accuracy and latency of transcription impacts downstream AI performance.
Cresta Is Now on Google Cloud Marketplace – Making AI for Contact Centers Easier Than Ever
Cresta is now available on the Google Cloud Marketplace with deployment on Google Cloud Platform - learn what this means for contact centers.
Why AI-Driven Coaching is the Secret to Higher Contact Center Retention & Engagement
In this blog, we explore how coaching combats contact centers’ retention problem, the key differentiators of AI-driven coaching, and the resulting business impact.
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