In the life of any business, there are moments when you can feel the momentum shifting. Usually it’s a subtle change in the current as a few more customers sign up, or a major partner expands its work with you. Q2 was not subtle for Cresta.
It was a tidal wave.
Cresta set records in every corner of our business in Q2:
- A new ARR record, our highest ever in a quarter
- 17 enterprise lands, including Fortune 500 financial institutions, airlines, energy companies, and other large enterprises
- 154% QoQ increase for new Cresta AI Agent bookings as more and more customers vote with their dollars that it is the leading solution
- 10x+ increase in partner sourced revenue QoQ as we deepen our ecosystem of partners
Don’t just take our word for it, though. The experts agree. This quarter, Forrester named Cresta a Leader in The Forrester Wave™: Conversation Intelligence Solutions for Contact Centers, Q2 2025, covering a broad spectrum of contact center AI categories including conversation insights and analysis, real-time agent guidance, QM & coaching, and workflow automation.
As businesses across industries look to Cresta as the go-to partner for AI transformation in the contact center, we see other signs of the tide turning:
- Consolidation in the sector is accelerating as legacy contact center software vendors start acquiring solutions to try to catch up to Cresta’s technological advantage in contact center AI.
- Investment is pouring into the space as tech giants want in on the value that generative AI brings to contact center operations and customer experience.
- Contact center innovation, traditionally not the spiciest story, is making mainstream news as the Fortune 500 invests in improving the experience and performance of their single biggest touchpoint with their customers.
What does this all suggest? Now is the time for true AI transformation in the customer experience, and we’re excited to be leading the way (hence why we also launched the new Cresta brand in Q2!).
Thinking about driving that transformation at your company? Get in touch.
We’d love to help you turn customer conversations into a competitive advantage.
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