Russell Banzon
CMO
Experts Predict: How AI Will Continue to Reshape Customer Experience in 2026
Industry leaders and Cresta experts share their predictions on how AI will reshape customer experience in 2026—and what CX leaders should prepare for next.
Peak-Demand Excellence: How AI Agents Elevate Service for Telcos and Utilities
Telcos and utilities face relentless volume spikes during outages, billing cycles, and policy changes—when customers need fast, accurate answers most. This blog explores how AI agents can absorb predictable, high-volume interactions, and where automation delivers the greatest impact while preserving seamless escalation to human agents.
How CVS Health Went From Scoring 5% of Calls to 100% with AI-powered Conversation Intelligence
CVS Health shares how it is accelerating customer experience impact with AI—achieving immediate reductions in after-call work, unlocking predictive CSAT across 100% of calls, and dramatically improving time to insight.
Beyond Automation: How Cresta’s New Innovations Give Businesses Control and Confidence
Cresta WAVE 2025 has kicked off, bringing together AI and CX leaders for three days of innovation, connection, and breakthrough product announcements.
Meet the Minds Powering WAVE 2025
Get a preview of the speakers taking the stage at Cresta's flagship event, WAVE, taking place in Dallas November 12-14. You'll get a peek of the topics they'll cover and the insights they'll share.
Xanterra’s AI Agent Strategy Delivers 74% Containment and Millions in Revenue Growth
Xanterra Travel Collection, the hospitality leader behind America’s national parks, partnered with Cresta to bring AI transformation to guest service. By introducing AI Agent, Xanterra streamlined operations, empowered its teams, and unlocked $3.3M in new revenue.
How AI-Powered Conversation Intelligence Is Reshaping Financial Services and Collections Strategy
From rising regulatory scrutiny to customer churn threats, learn how AI-powered conversation intelligence helps leaders surface real-time insight from customer conversations to improve collections, strengthen compliance, and protect revenue.
How Using Conversation Intelligence in the Healthcare Industry Solves Communication Gaps
Discover how AI-powered conversation intelligence helps payers and providers uncover root causes of service friction, improve member satisfaction, and support faster, data-driven decision-making.
How Retailers Use Conversation Intelligence to Uncover Buying Friction in Real Time
Discover how AI-powered conversation intelligence helps uncover real-time buying friction, surface product feedback trends, and optimize the digital-to-agent handoff—without waiting weeks for insights.
How Propel Drives Containment and Scales Exceptional Service with Cresta AI Agent
Discover how Propel Holdings is scaling smarter with Cresta AI Agents—achieving a 58% containment rate, cutting after-call work in half, and equipping agents to deliver faster, more customer-centric experiences.
From Damage Control to Proactive Solutions: How Travel & Hospitality Uses Conversation Intelligence to Stay Ahead
Learn how leading hotels and airlines are using AI-powered conversation intelligence to manage outages, app rollouts, and guest frustration in real time.
How We Created Our First Fully AI-Generated Ad for $855.07: The Steps, the Tools, and a Prompt
Every word, image, and voice in our latest brand video was created using AI. Get an inside look at the tools, prompts, and thinking that powered it.
Turning Customer Conversations Into Strategy: AI in Home Security, Home Services & Telecom
Discover how AI-powered conversation intelligence is transforming strategy for home security, home services, and telecom providers by unlocking real-time insights from customer conversations.
How Spirit Airlines Took Flight with Cresta: Transforming Contact Center Quality and Insights in Record Time
When Spirit Airlines set out to enhance its Guest Care operations, their mission was clear: gain deeper visibility and more real-time actionability from every Guest conversation.
Leadership Spotlight: Meet Mark Meghezzi, Cresta’s New Head of EMEA
Sit down with Mark to learn more about his background, what excites him about the opportunity at Cresta, and how he sees AI transforming customer experience across EMEA.
The Turning of the Tide
Cresta marks new milestones in Q2 of FY26 with record results.
Wave of Change: Introducing Cresta’s New Brand
The world of enterprise AI is changing fast. We’ve evolved our technology in step with those shifts, supporting customers as they make the move from assistive to autonomous systems – and our brand needed to evolve too.
Introducing WAVE: Cresta’s Flagship Conference for the Future of AI-Driven CX
Introducing Cresta's inaugural flagship event, WAVE, where we're bringing the brightest minds in AI and customer experience together to learn, grow, and innovate.
Cresta’s AI Agent is Omnichannel: Seamless Conversations, Anytime, Anywhere
Cresta AI Agent introduces omnichannel capabilities across voice and digital, enabling unmatched continuity and customer experience.
Optimum Partners with Cresta to Drive AI-Powered Sales Conversions and Revenue Growth
Learn why Optimum chose Cresta to drive their AI-powered sales, transforming their business and the customer experience.
Cresta Is Now on Google Cloud Marketplace – Making AI for Contact Centers Easier Than Ever
Cresta is now available on the Google Cloud Marketplace with deployment on Google Cloud Platform - learn what this means for contact centers.
Ready to see the results for yourself?
See the unified platform for human and AI agents in action with a personalized demo
