Blog - Company News
Cresta Conductor: The Agent for AI Agent Development
Cresta Conductor is a developer-first environment for building, testing, and improving production AI agents grounded in real customer conversations, business context, and Cresta’s enterprise deployment patterns.
Cresta Conductor: The Agent for AI Agent Development
Cresta Conductor is a developer-first environment for building, testing, and improving production AI agents grounded in real customer conversations, business context, and Cresta’s enterprise deployment patterns.
What 300 Leaders Told Us About the Future of Customer Experience Work
A preview of our new research into 300 CX, support, operations, and IT leaders, exploring how AI is reshaping customer experience work, changing the role of human agents, and redefining what it takes to scale customer experience effectively.
Introducing AI Agent Testing 2.0: Confidence at Launch, Confidence at Scale
Most AI agent testing programs peak on launch day. Requirements drift, evaluators lose signal, and coverage gaps widen as the agent evolves. Cresta AI Agent Testing 2.0 introduces a new architecture: AI-drafted requirements, calibrated LLM evaluators, and test coverage that builds itself from real production signal.
Introducing Synthetic Customers: A Living Model of Your Customer Base, Derived From Real Conversations
Introducing Synthetic Customers: a new way to test AI agents, train human agents, pressure-test decisions, and understand your customer base — all from personas derived directly from your real conversation data.
Leadership Spotlight: Meet Antony Passemard, Cresta’s VP of Customer Strategy
We recently welcomed Antony as VP of Customer Strategy, bringing deep experience from Google Cloud and years at the forefront of contact center AI innovation.
Introducing Knowledge Agent: Real-Time Answers, Right Where Agents Work
Learn about Knowledge Agent, an innovation that eliminates the need for human agents to search during live conversations by delivering real-time answers directly inside the browser where agents already work.
Cresta Named One of America’s Best Startup Employers for the Third Year in a Row
For the third year running, Cresta has earned a spot on Forbes’ list of America’s Best Startup Employers — rising to #58 nationwide.
From Strategy to Scale: Introducing New Leaders Scaling Cresta’s Partner Ecosystem
As enterprise AI adoption accelerates, partnerships matter more than ever. In this post, Cresta introduces new partnership leaders Ben Evans and Vanya Jakovljevic—and shares how we’re investing in our partner ecosystem to help customers move from AI pilots to real impact.
Introducing Automation Discovery: Build the Blueprint for CX Automation
A data-driven blueprint for automation and workflow improvement—showing what to automate, how conversations work today, and where to improve CX.
A New Wave in AI-Driven CX: Inside Cresta’s First-Ever WAVE
Cresta’s inaugural WAVE 2025 united AI and CX leaders for three days of innovation, insight, and connection — from breakthrough launches to on-field fun at AT&T Stadium.
Cresta Expands Global Reach with Real-Time Voice Translation and Multilingual AI Across the Platform
Cresta’s latest launch makes global CX effortless—with real-time voice translation, multilingual AI, and insights across every language.
Beyond Automation: How Cresta’s New Innovations Give Businesses Control and Confidence
Cresta WAVE 2025 has kicked off, bringing together AI and CX leaders for three days of innovation, connection, and breakthrough product announcements.
Meet Signal: Cresta’s AI Agent Powering a New Kind of Website Experience
Meet Signal, Cresta’s new AI concierge for our website. Signal transforms the website experience into an intelligent, conversational journey—answering questions with cited sources, switching seamlessly between chat and voice, and even connecting visitors to demos or sales.
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